SEUN Vietnam – Brand Identity
Client: SEUN Vietnam
Brand Strategy Director: Phung Le Lam Hai
Account Manager: Mai Loan
SEUN is personified as a beautiful, dynamic, modern girl who loves Korean style.
Brand message: “We beside you”. Every bag and accessories from SEUN will beside and make every girl be more confident, more beautiful and more modern.
Brand ColorWarm, nude brown is suitable for a sophisticated, simple and modern personality.
The letter “e” has been stylized with Korean style. "e" inspired by "은" in Korean, which means “Money” or “Silver” suitable to Founder’s age. "은" is also “favor” which can be understood as gratitude and respect when the girls give themselves a SEUN product or anyone who offers them gifts from this brand.
SEUN Vietnam is a brand of bags and accessories for women with Korean style. Project's vision is to build a unique identity that bring the brand’s message to the right customers.
Brand message: “We beside you”. Every bags and accessories from SEUN will beside and make every girl be more confident, more beautiful and more modern.
Contact us: firstname.lastname@example.org