Visual identity for Terraform. Terraform is a website that collects and spreads information on ecological architecture and building materials.
The visual identity takes inspiration from the soft tones and materials of the earth and the beautiful layers the terrain and buildings can form.
The color palette uses hues of sand and stone combined with shades of forest green. And a a bright resin yellow gives the look some spark.
The graphic design is minimalistic and uses geometric elements. The brand mark takes cues from architectural shapes.