The future of ownership
Arianee is a protocol based on blockchain technology and is used to manage digital ownership and authenticity certificates for valuable objects.
Orchid worked closely with Arianee to develop a narrative telling their story and its significance in today’s world.
Orchid lead and created all design aspects, from concept to animation and sound design, including scripting and storyboarding.
Targeting the luxury industry, we decided to pursue a realistic and modern style of illustration. We created a wider range of color tones under the Arianee brand colors to end up with visuals with more depth and layers. Since this is a very technical subject, we included more real life inspired scenes, to foster a smooth and easier understanding.
Arianee Open Source Protocols
Made by: Orchid Creation
Creative Director / Copywriter: Daniela Varela
Art Director: Ming-Hsuan Lee
Motion Designers: Hyeji Yu, Andrej Porosin, Kexin Xu, Marina Sanjuan, Antoine Duong
Illustrator: Ming-Hsuan Lee, Juan Tobias, Benoit Beracassat
Sound Effect: Gerard Bernal
Project Manager: Hanane Djouhri, Tara Koetzner