• → HÚ

    HÚ is a New York based luxury fashion label with a romantic design attitude toward daily life, founded in 2018 by the women's wear designer Caroline Hu.
    With the brand value of making its creations have a contemporary aesthetic that instantly invades the sight and imagination, I designed the logotype, brand art direction, and website for HÚ to embody its poetic, feminine, and romantic brand style.