1. Create a screensaver that will play in the lobby of Rockefeller Center.
2. Redesign RGI's website to modernize look and architecture.
The look and feel of the redesign was inspired by both organic and inorganic imagery. Sleek, intelligible and efficient are the core ideas around this design.
The focus of the screensaver is to keep RGI the only element that is unchanging, signifying all of the other elements are connected to one stable identity.
Rockefeller Group International stated that they liked cool colors along with white, so the color palette arrived at many cool colors sampled from nature with white being the backdrop upon which all else falls.
The homepage is the portal to the content of the site and its subsidiaries, which are integrated within the main site, unlike it's predecessor.