Brief: The aim of this work was to choose a font. Based on the typeface, i.e. its history and its form, and create a series of creative elements. Among these items were a book, a calendar, cards, a cover of a magazine and a shirt.
Process: There was a preliminary investigation related to the history of the typeface Neutraface, its founder Christian Schwartz and its relation with the father of modernism Richard Neutra. Many features of the typeface and modernist architecture were considered.
Final Result: The number of elements correspond to a thread that covers the aesthetics of modernism and its important relation with the wood at that time. The simplicity of the typeface allows easy communication and legibility.