Brain Magazine Vol. 679

  • Brain Magazine is a Japanese publication focusing on Japanese Advertising, Design and Creative People. Design Army was tasked with coming up with the cover design for their January 2018 publication based on the theme "The Future". We developed multiple concepts, and the client settled on this minimalist design which drew cues from the masthead yet combined a smooth gradient done in bright colors. The custom type is abstract yet strict, contrasting with the fluid gradient in the background. The concept was based on the idea of creation and growth, reflecting on the masters of the past yet carving out a clear path for the future.

    Creative Director: Design Army, Pum Lefebure
    Designer: Lillian Ling