• Heed is a new mobile experience that focuses on the athlete, 
    artist, and fan. It is an application which functions in real-time 
    with current events as well as past moments that connect you 
    with your interests. 

    A responsive and flexible visual system was developed and is 
    meant to focus on what matters to the user, framing the most 
    important content and greatest live experiences.

    Heed is an official sponsor of  New York Fashion Week 2016