Pepsi Spire 2.0, the revolutionary touchscreen fountain, puts users in control. They can quickly browse brands, customize their drink with up to 500 beverage combinations and pour—thanks to a simple, fun selection process and seamless navigation created by the PepsiCo Design Team and Firstborn. Pepsi Spire 2.0 bridges the digital to physical worlds and transforms how we interact with our beverages.
CLIENT: PepsiCo Foodservice
AGENCY: PepsiCo Design & Innovation, Firstborn
My Role: Character Design, Style frame design, 3D texturing shading and renderings, motion animations
Creative/Art Direction: Jonathan Kim
Lead Motion animation: Michael Kuzmich
3D Modeling: Ron White
Rigging / Character Animation: Mike Bourbeau
Styleframes I designed and illustrated
Assets animation - Wireframes
Each Assets is modeled, shaded, and rendered in Cinema 4D,
later composited in After Effect with motion graphic animations.